How School Marketers Can Use Local SEO Strategies to Improve Google Ranking

How School Marketers Can Use Local SEO Strategies to Improve Google Ranking

Local search engine optimization (SEO) is essential to independent schools that operate on a local, not national, level. Local SEO focuses on appearing in search engine results pages (SERP) in a specific area, as opposed to national SEO, which competes for keywords on a national level. Local SEO uses strategies that rely on marketing your school to local…

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Brendan Schneider

Brendan is the Founder of SchneiderB Media, a digital marketing agency for schools, and the MarCom Society, a community for MarCom professionals at schools.