Without a Struggle, There Can Be No Progress

“Without a struggle, there can be no progress.”

~Frederick Douglass

Required Reading

What You Need to Know About the NEW Pinterest Ad Groups

People sometimes forget that Pinterest is not just a visual discovery tool.It’s a powerful marketing and advertising platform.But the brand’s recent update brought things back into focus.This month, Pinterest introduced Ad Groups — an exciting update that expands the functionality of the current campaign structure.

Webinar: 10 Key Recruitment Ingredients for Your School

Do you have a plan in place to recruit new students and families to your school? Have you implemented the key ingredients to effectively recruit and enroll new families in your school? On Tuesday, January 31, at 1 pm EST, I (Rick Newberry) will present a webinar on this important topic: 10 Key Ingredients for Your School…

Facebook Community Development: How to Cultivate Loyal Fans

Are you creating a fan base on Facebook? Want to discover how to engage your audience via pages and groups?

Facebook Live is Here for Desktop (How to Use it)

Going Live on Facebook is now easier than ever. In an update that included a variety of features, Facebook announced the ability for broadcasters to go live directly from desktop. This not only simplifies the process, but eliminates the need for third-party applications like Wirecast, OBS or BeLive.

Why You Should Be Using LinkedIn Groups

The need to connect with like-minded people is a basic human desire. Maslow’s famous hierarchy of needs cites “belongingness” immediately following physiological and safety needs such as food…

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Brendan Schneider

Brendan Schneider

Brendan is the Founder of SchneiderB Media, a digital marketing agency for schools, and the MarCom Society, a community for MarCom professionals at schools.